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Imagine if your ability to perform the core function in your business suddenly became impossible due to an illness. That’s exactly what happened to our guest, Lady Kellsie Moore, a top video presence coach for entrepreneurs and speaker whose TMJ-D diagnosis prevented her from being able to speak for an entire year. In today’s case study, Kellsie shares her YouTube content strategy that kept working in the background even when she physically couldn’t work, allowing her business to still bring in $45,000 of revenue completely passively. If you want to emergency proof your own business with evergreen content, keep listening.

Connect with Kellsie:

• Free gift to share! "3 Keys To Unlocking Your Magic On-Camera": https://www.kellsiemoore.com/opt-in-53b3f1eb-4bd2-4a7e-a2cf-db7ed3f13fe4
• Instagram: https://www.instagram.com/kellsie_moore
• Youtube: https://www.youtube.com/c/kellsiemoore
• Facebook: https://www.facebook.com/bemarvelousyou
• Pinterest: https://www.pinterest.com/LadyKellsieMoore/_created/
• Linkedin: www.linkedin.com/in/kellsie-moore 
• Imdb: https://www.imdb.me/kellsiemoore
• Web: www.kellsiemoore.com

Links mentioned in this episode:

• https://ellenyin.com/kajabi99

Favorite Takeaways From This Episode:

• Hit a rock bottom that motivated her to change her life.
• “Personal development basically saved my life.”
• How she generated income despite stopping selling for a year.
• “Life is 10% circumstance, 90% how we respond to it.”
• It is okay to work for someone else again after working for yourself.
• What her YouTube stats looked like before she started optimizing her content. 
• “I wouldn’t consider myself a YouTuber… I leverage the power of video to monetize.”
• YouTube is the 2nd largest search engine.
• "I was talking about something someone cared about, + I was delivering it completely genuinely.”
• People can connect + learn from you over the other people who are saying the same thing just because of the way you said it.
• Her strategy for optimizing and monetizing the videos she was posting.
• How to choose which businesses to promote through affiliate marketing. 

⚡Lightning Round⚡

• If money didn’t matter at all, what is a fun business that you’ve always wanted to run that is completely outside of what you do?
• What is a tv show/movie/play we could watch you in?
• Would you rather be able to speak every language in the world, or be able to speak to animals?

What Did You Think?

Did you enjoy this episode or the insight shared? Let us know on Instagram @cubicletoceo!

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Want to hear all the ins and outs of what is happening in our business? Check out all our previous quarterly income reports at https://ellenyin.com/incomereport !