Q4 2021 Income Report, Breakdown of Our 7 Revenue Streams & Launch Numbers
Jan 17, 2022
Today we will be covering my Q4 2021 Income report, every 3 months I come on this podcast and share with you the numbers from my business (the revenue, the profits, the expenses), and my hope in doing so is to create more transparency in this online business industry and empower all of you with more financial insights that can help you in your businesses.
In this particular income report, I wanted to focus on 3 things. One, the overview of our Q4 numbers. Two, the breakdown of our different revenue streams in 2021, giving you a bigger picture overview of how my business made money over the last 12 months. And three, focus in on the case study of our launch with 22 other contributors, the Ultimate Instagram Bundle, that we put out at the end of last year. So grab a snack and settle in to hear about our financial details from 2021!
Listen to our previous income reports!
Favorite Takeaways From This Episode:
- Our highest grossing month of the quarter and year.
- Our revenue, expense, and profit breakdown for Q4 2021.
- A detailed look at the launch of our Ultimate Instagram Bundle.
- My 4 biggest takeaways from the bundle launch.
- "When you have a lot of moving pieces, you should overestimate the amount of time needed to complete anything."
- Why you should always set target goals and reach goals for everything.
- You don't always need to hit your goals!
- "Business is a game of creating, problem solving, testing, and iteration.
- What you need to pay attention to when you're choosing contributors as the host of a bundle.
- Why you should do a revenue audit at least once a year.
- What the 7 streams of income in our business were in 2021.
- How we had a 75% increase in revenue from 2020, but our profits remained about the same.
- You should always think about the opportunity cost.
What Did You Think?
What was your biggest takeaway from this episode? Let us know on Instagram @cubicletoceo.
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Are we not email friends yet? Make sure you download my income report at ellenyin.com for my "6 figures in 6 months" case study for a transparent look at how I made $102,721.44 in a 6 month time span in 2019!
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